- Pitch Decks
- Mood film script and VO
- Brand Tone creation and narrative
- Customer Journey
- Lift script and sound loops
- Town Crier scripts
- Wayfinding Signage
- Poetry for staff talent recruitment
This storytelling inspired a handcrafted approach, and illustrative specialist Scenes by Dean created over 2,500 individual hand drawings to bring to life experiences so spectacularly unique, they became a tourist destination.
A 12 week timeline didn’t stop our big dream; to bring the wonder back to retail. We imagined and delivered a world above the clouds, refitting the entire top floor of Sydney’s flagship Myer store, with a 250 sq metre interactive dome, rocket lift, high street, specialist shops, pop-ups, park and more.
The results speak for themselves: year on year childrenswear sales improved by 8.2%, toys by 15.2%. Our foot traffic outperformed the rest of the store by 470%, and NPS outperformed the rest of the store by 130%.
Wonderland has so far picked up almost 2 dozen global awards, including a record breaking 10 at the 2017 POPAI Awards; 2 Silver, 4 Gold, 2 Best in Class, The People’s Choice and The Tom Harris Best in Show.